Best website design examples, and what they get right for Dubai and UAE businesses
What well known sites such as GOV.UK, u.ae, RTA, Apple and Stripe get right, and how to turn those qualities into a brief.
Read the articleWeb Services
The difference between a registrar, DNS and a hosting account, the .ae rules set by the .ae Domain Administration, what happens when a domain expires, and the email records that keep your mail out of spam folders.

Domain name hosting in the UAE is really three separate services that often get sold as one: the registrar that holds your domain licence, the DNS that tells the internet where your website and email live, and the hosting account that stores the site itself. Your business should hold the registrar account outright, in the company’s name and on a company email address, and should have its own login to DNS and hosting even when an agency runs them day to day.
This guide explains what each layer does, the .ae rules published by the .ae Domain Administration (aeDA) under TDRA, what actually happens on the day a domain expires, and the email records that decide whether your mail reaches an inbox. It describes official policy in general terms as of October 2026 and is not legal advice.
Key points
The registrar is the company you pay to register the name. For .ae, aeDA says names are registered through its accredited registrars or their resellers, and its list includes UAE firms and international ones. The registrar account is where renewals are paid and the transfer code lives.
DNS is the set of records that point the name somewhere: an A record or CNAME for the website, MX records for mail, TXT records for email authentication and for verifying services such as Google Search Console. DNS can sit with the registrar, with the host, or with a separate provider. Whoever can edit it can redirect your website or mail.
Hosting is the server space where the website’s files and database run. aeDA’s FAQ makes the point that a domain name is portable, so the hosting can sit in the UAE or overseas as long as DNS is kept up to date. You can also register a name before any hosting exists.
A common problem we see in the UAE is a business that treats its domain name and hosting as one purchase, then moves host and loses email because the MX records lived on the old host’s DNS. Each layer needs a named owner.
Agencies and freelancers often register everything inside their own accounts because it is quicker at launch. That convenience becomes a dependency: if one supplier holds the domain name, DNS and hosting for a UAE business, a billing dispute or a change of supplier can take the website and every company mailbox offline at once.
aeDA is blunt about where control sits: its registration guidance says it is the registrant that controls the domain name, and only the registrant can transfer it, cancel it or make someone else the registrant. Its Domain Name Policy adds that a registrant does not own a domain at all. It holds an exclusive licence to use the name for a set period, and names are allocated first come, first served. If the agency’s name is in the registrant field, the licence is theirs in registry terms, whatever your invoice says.
Your supplier can manage your domain. Your business should be the registrant.
The sensible split is simple. The business is the registrant and owns the registrar account, paid on a company card. The agency gets delegated access to DNS and hosting to do its work. When the relationship ends, you remove its access instead of asking for yours. Our website handover checklist covers how to audit and recover each account after a project; this guide is about setting it up properly from day one.
The .ae namespace has an open level and several restricted zones. aeDA states that everybody is eligible to register a first level .ae name, and its Domain Name Policy says applicants for the unrestricted .ae zone need no documentary evidence beyond the general rules and registrant warranties. The restricted zones carry extra conditions, set out in the same policy:
| Zone | Intended for | What the policy asks |
|---|---|---|
| yourname.ae | Anyone | No documents beyond the general rules and warranties |
| yourname.co.ae | Commercial entities trading in the UAE | A valid UAE trade licence, a free zone commercial licence, or an application for or registration of a UAE trademark |
| yourname.net.ae | IT service providers in the UAE | A UAE or free zone licence for IT services, or a UAE trademark for an IT service or product |
| yourname.org.ae | UAE not for profit organisations | Recognised status such as a charitable, cultural or sporting body |
For co.ae and net.ae, the name must be an exact match, an acronym, an abbreviation or closely connected to your company name, trading name or trademark, where the company is one you control or hold at least half of. So a free zone company trading as Example Interiors could register exampleinteriors.co.ae in that zone, but not an unrelated generic word. The policy also says a domain licence gives no intellectual property rights, and the registrant must make sure the name does not infringe anyone else’s.
A .com follows ICANN’s global rules and has no UAE eligibility test. Choosing the main domain name is a marketing decision, not a hosting one: a .ae tells visitors you are a UAE business, while a .com suits a company that sells across borders. Many firms hold both and redirect one to the other. Whichever you choose, register it in the exact legal name on your trade licence, because the co.ae rules tie the name to that entity and the registrant record is what proves the domain is yours.
Expiry is a common way a business loses its website, usually because the renewal notice went to a former employee, a developer who moved on, or an expired card. aeDA’s Domain Name Renewal, Expiry and Deletion Policy shows how quickly the damage follows.
Registrars may offer auto renewal, but the policy says they need the registrant’s explicit consent to turn it on. Do not assume it is active; check the setting in your own registrar account. For a .com, ICANN’s Expired Registration Recovery Policy requires registrars to send at least two reminders, roughly a month and a week before expiry, and to interrupt DNS for at least the last eight days of the renewal window.
Simple protection: renew for several years at a time, turn on auto renewal on a company card, put the renewal date in a shared calendar, and make sure the registrant email is a role address such as domains@ or it@ that more than one person reads.
Email on your own domain name makes a quote from a UAE supplier look credible, and it works the same whichever company provides the hosting. It needs three DNS records to be delivered reliably. Microsoft’s documentation describes the roles clearly: SPF lists the servers allowed to send mail for your domain, DKIM digitally signs each message so the receiver can check it was not altered, and DMARC tells the receiver what to do with mail that fails and where to send reports. Microsoft also says that anything less than all of them gives substandard protection.
Google’s email sender guidelines turned this from good practice into a requirement. Every sender to Gmail accounts must set up SPF or DKIM, and anyone sending more than 5,000 messages a day must set up SPF, DKIM and DMARC, with the From domain aligned, and offer one click unsubscribe on marketing mail.
Whoever controls DNS controls these records, which is one more reason to hold that login yourself. If your mailboxes run on Google, our Google Workspace setup service covers the records end to end; if you are on Microsoft, see Microsoft 365 for Dubai businesses. Anyone sending campaigns should read our email marketing service page too.
Where the server sits matters for speed, and our guide to website hosting and data residency in the UAE covers that and the legal side. The questions below decide whether a host is easy to live with.
Keep this list in a company password manager and review it whenever staff or suppliers change. These accounts decide whether your domain name, hosting and email in the UAE keep working without anyone’s goodwill.
| Account | Who should own it | Who else may have access |
|---|---|---|
| Registrar account and registrant record | The business, company name and role email | Nobody else as owner; agency only if needed for DNS |
| Domain transfer code (auth code) | The business, retrievable through the registrant email | Shared only at the moment of a transfer |
| DNS provider | The business | Developer or IT support as a user |
| Hosting control panel | The business | Developer as a collaborator |
| Email admin console (Workspace or Microsoft 365) | Two people inside the business as super admins | IT support with a separate admin login |
| Billing for all of the above | A company card with renewal reminders | Finance team |
aeDA’s FAQ notes that to move a .ae name to a new registrar you give the new registrar the domain password, also called the authorisation code, and that a recovery service sends it to the registered email. That is why the registrant email matters so much. Turn on two step sign in for each account on the list.
On every website we build, the client owns the domain, hosting, CMS logins and code, and we set the accounts up in the business’s name from the start, as described on our website development page. If your domain name and hosting in the UAE are already live but scattered across old suppliers, our website maintenance team can map what you hold, fix the email records and set renewals so nothing lapses quietly. Browse the wider range on our web services page, or send us your domain and we will return a written fixed price proposal within 45 minutes during business hours.
Straight answers
Yes for a plain .ae name. The .ae Domain Administration says everybody is eligible to register at that level, and its Domain Name Policy says no documentary evidence is needed. The restricted zones such as co.ae and net.ae are different and ask for a UAE trade licence, a free zone licence or a UAE trademark.
It is allowed and often convenient, since aeDA notes that many registrars also sell hosting and email. The risk is that one account failure or one billing dispute then takes out the domain, the site and the mail together. Keeping the registrar account separate, in your own name, makes it far easier to change host later.
Not necessarily. Pick one as the main address that appears on your licence, cards and adverts, and register the other only if losing it to someone else would cause confusion or harm. If you hold both, point the second one at the first with a redirect rather than running two copies of the site.
Start with the public Whois record to see who is listed as registrant, because only the registrant can transfer or change a .ae domain. If the registrant is your business, the registrar can usually help you recover access through the registered email. If someone else is listed, take legal advice before the next renewal date.
Publishing SPF and DKIM records takes minutes once you have DNS access, but changes can take time to spread and Google suggests waiting 48 hours after setting them up before turning on DMARC. Reputation with mailbox providers then improves over the weeks that follow as authenticated mail builds a history.
Sources
Fixed price, in writing
Got it. Your quote is being written now.
In business hours you will have it within 45 minutes. Check your inbox for the confirmation.
Keep reading

What well known sites such as GOV.UK, u.ae, RTA, Apple and Stripe get right, and how to turn those qualities into a brief.
Read the article
When a breadcrumb trail earns its place on a UAE website, and how to design, mark up and translate it properly.
Read the article
How to use white space on a Dubai website: reading rules, spacing scales, room around forms, Arabic pages and touch targets.
Read the article